Published on Sunday February 17th, 2019 by Afrocks
How do Black women find their Natural Afro Hairdressers?
Have you ever faced the struggle of finding a perfect or suitable afro hairdresser? Or have you ever wondered if the videos you see of hairdressers on Instagram make a good point of referral for finding your perfect match when it comes to afro hairdressing? If yes then this article is just perfect for you.
We are all aware of the struggles of a black woman in finding the perfect hairdresser. You do not want someone who cannot take proper care for your hair neither do you want a person who has little or no expertise as regards natural Afro hair (yes, you want to keep those edges right?) – so you stick to our old afro hairdressers due to fear of the unknown, or you just do it yourself, whether you are good at it or not.
These days, there are a myriad number of ways to go about finding the good and reliable hairdresser you need. We have identified a number of ways, trends and tactics you can use to (finally) find what you are looking for!
Word of Mouth
According to a recent Nielsen report, 92% of consumers believe suggestions from friends and family more than advertising. Word of mouth is therefore the most powerful way to discover new services and products. We all have THAT friend, cousin or aunty – or someone in our close circle that has amazing healthy, shiny natural hair, and a perfect hairdo. Ask them where they got their hair ‘did’ or who is their stylist.
“Well, if you never stopped that gorgeously looking Afro hair Queen to ask where she got her hairdo, you missed your opportunity of finding your potential perfect hairdresser.”
Random Inquiry from an Afro hair Queen
Have you ever walked down the street on a certain day and noticed an amazing natural afro hairdo on a particular lady? I’m sure this has happened to you before. Well, if you never stopped that gorgeously looking Afro hair Queen to ask where she got her hairdo, you missed your opportunity of finding your potential perfect hairdresser.
Next time you happen to spot that great hairdo you would want to rock for yourself on someone else, don’t hesitate to make the move. Approach the person, compliment their hairdo. As little as telling them how beautiful the hair looks on them and ask for a recommendation of their hairdresser politely so that you can also rock the hair and look dapper. You might just happen to find your Afro hairdresser.
“There are a few issues with online directories in general though […] Reviews can sometimes be fake or largely exaggerated. If a competitor wants to harm your business and reputation he/she just has to create a customer account and leave a bad review on your profile to mislead clients.”
Instagram has made things really easy even to afro hairdresser searches. Ever spotted an amazing hairdo on your favorite celebrity or on a black queen that you discovered on your explore page? All you need to do is check the search tags or the handles that were tagged and you might be lucky to stumble upon the page of your to-be afro hairdresser. If they did not tag the hairdresser, you could reach out to them on the platform through direct message (DM) and ask politely for their Afro hairdresser. You could also search for Afro hairdressers in your community or locality by searching through Instagram geographic region or Afro hair relevant hashtags. By doing this, you could discover hairstylists in your area that you never knew existed and go through their profile to get a glimpse of their work and expertise. If the work on their profile seems appealing then Yippee! Because you just found your reliable Afro hairdresser.
An online directory is a website or listing of information which lists businesses or service providers (it could be personal trainers, plumbers etc.) within niche based categories. Services provided can be categorised by niche, location, activity and filtered to a number of criteria.
You can usually find contact information alongside reviews, comments and feedback.
If you are specifically looking for afro hairdressers, you might want to check the likes of Gumtree, No Scrunchie or Nyuri (If No Scrunchie and Nyuri are black owned businesses, Gumtree is more of a general directory)
There are a few issues with online directories in general though.
– Listing happens without vetting, meaning that there are few checks on quality. You will have to trust pictures to make your opinion.
– Reviews can sometimes be fake or largely exaggerated. If a competitor wants to harm your business and reputation he/she just has to create a customer account and leave a bad review on your profile to mislead clients. Directories are however taking this issue very seriously as 88% of people trust online reviews
– Directories usually don’t have booking systems to take online payments. It means that when you happen to find what you are looking for, you have to get in touch with the service provider (by email or phone), book your appointment and pay by cash!
“Nonetheless, when it comes to afro and natural hair expertise, you may want to check brands that are dedicated to this specific niche.”
Treatwell is an online booking site/app giant that has raised millions from investors. You can search for salons in your area. Although they mainly cater to caucasian hair, they have recently started to list more afro hair salons and hairdressers in London and across the UK to keep up with increasing demand in the afro hair space. Nonetheless, when it comes to afro and natural hair expertise, you may want to check brands that are dedicated to this specific niche.
Yay! This is us right?
Afrocks is an online platform creating a connection between women looking for Natural Hair and Beauty services with top-notch quality, pre-screened independent service professionals. From locs, Natural Hair to Braid services, we just want to make it easy for black women to find reliable and trusted Afro hair care professionals in London. We invested in a seamless, reliant booking process with secure payment to make it absolutely stress-free.
As a young black owned startup with no external investment, some days are tougher than others but all in all our team are having an absolute blast bringing this product to you and changing lives on a daily basis. Let us know your thoughts about our platform!
In conclusion, finding that good and reliable Afro hairdresser requires you to know what you want and what to avoid. Is the person customer friendly and relatable? Is the person considerate of my feelings about my hair? Is the person properly trained? These and many more are some of the necessary questions to ask yourself. The methods above are tested ways for black women to find their afro hairdresser – with afrocks, you are rest assured that all of these questions are answered for you and can be guaranteed of exceptional services to bring back your black beauty as you rock your afro. Now you can look glam and sleek without stress as finding your perfect afro hairdresser is now a walk in the park.
Want to know more about Afrocks and the team? Here are two great blog post you can read on your way to work 🙂
10 reasons why you should use Afrocks to book your Afro Hair stylist in London
- Sole Trader or Limited Company For Your Afro Hair Business: What Are The Big Differences?
- 14 Of The Best Afro Hair Products Your Natural Hair Will Fall In Love With
- Afrocks Amazing Clients – Khisha, Architect, Director of Atelier K: “I loved the concept of Afrocks and recommended it straight away to friends”